Service & Software
Global Advertising Technology Solutions Market Outlook, In‑Depth Analysis & Forecast to 2031
- Oct 04, 25
- ID: 532513
- Pages: 150
- Figures: 157
- Views: 1
Report Includes:
This definitive report equips CEOs, marketing directors, and investors with a 360° view of the global Advertising Technology Solutions market across value chain. It analyzes historical revenue data (2020–2024) and delivers forecasts through 2031, illuminating demand trends and growth drivers.
By segmenting the market by Type and by Application, the study quantifies market size, growth rates, niche opportunities, and substitution risks, and analyzes downstream customers distribution pattern.
Granular regional insights cover five major markets—North America, Europe, APAC, South America, and MEA—with in‑depth analysis of 20+ countries, detailing dominant products, competitive landscape, and downstream demand trends.
Critical competitive intelligence profiles players—revenue, margins, pricing strategies, and major customers—and dissects the top-player positioning across product lines, applications, and regions to reveal strategic strengths.
A concise Industry‑chain overview maps upstream, middlestream, and downstream distribution dynamics to identify strategic gaps and unmet demand.
Market Segmentation
By Company
Adform
Adobe
AdRoll
Amazon (AWS)
AT&T (WarnerMedia)
CAKE
Choozle
Criteo
Google
LiveIntent
Marin Software
MediaMath
Quantcast
Singapore Telecommunications (Amobee)
Sovrn
The Search Monitor
The Trade Desk
Verizon (Verizon Media)
Verve
Segment by Type
On-Premise
Cloud-Based
Segment by Application
Ads Setting
Data Analytics
Yield Management
Others
Sales by Region
North America
United States
Canada
Mexico
Asia-Pacific
China
Japan
South Korea
India
Australia
Vietnam
Indonesia
Malaysia
Philippines
Singapore
Rest of Asia
Europe
Germany
U.K.
France
Italy
Spain
Benelux
Russia
Rest of Europe
Central and South America
Brazil
Argentina
Rest of South America
Middle East & Africa
GCC Countries
Egypt
Israel
South Africa
Rest of MEA
Chapter Outline
Chapter 1: Defines the Advertising Technology Solutions study scope, segments the market by Type and by Application, etc, highlights segment size and growth potential.
Chapter 2: Offers current market state, projects global revenue and sales to 2031, pinpointing high consumption regions and emerging market catalysts
Chapter 3: Dissects the player landscape—ranks by revenue and profitability, details Player performance by product type and evaluates concentration alongside M&A moves.
Chapter 4: Unlocks high margin product segments—compares revenue, ASP, and technology differentiators, highlighting growth niches and substitution risks
Chapter 5: Targets downstream market opportunities—evaluates market size by Application, identifies emerging use cases, and profiles leading customers by region and by Application.
Chapter 6: North America—breaks down market size by Type, by Application and country, profiles key players and assesses growth drivers and barriers.
Chapter 7: Europe—analyses regional market by Type, by Application and players, flagging drivers and barriers.
Chapter 8: Asia Pacific—quantifies market size by Type, by Application, and region/country, profiles top players, and uncovers high potential expansion areas.
Chapter 9: Central & South America—measures market size by Type, by Application, and country, profiles top players, and identifies investment opportunities and challenges.
Chapter 10: Middle East and Africa—evaluates market size by Type, by Application, and country, profiles key players, and outlines investment prospects and market hurdles
Chapter 11: Profiles players in depth—details product specs, revenue, margins; Top-tier players 2024 sales breakdowns by Product type, by Application, by region SWOT analysis, and recent strategic developments.
Chapter 12: Industry chain—analyses upstream, cost drivers, plus downstream channels.
Chapter 13: Market dynamics—explores drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 14: Actionable conclusions and strategic recommendations.
Why This Report:
Beyond standard market data, this analysis provides a clear profitability roadmap—empowering you to:
Allocate capital strategically to high growth regions (Chapters 6–10) and margin rich segments (Chapter 5).
Negotiate from strength with suppliers (Chapter 12) and customers (Chapter 5) using cost and demand intelligence.
Outmaneuver competitors with granular insights into their operations, margins, and strategies (Chapters 3 and 11).
Capitalize on the projected billion‑dollar opportunity with data‑driven regional and segment tactics (Chapter 12-14).
Leverage this 360° intelligence to turn market complexity into actionable competitive advantage.
This definitive report equips CEOs, marketing directors, and investors with a 360° view of the global Advertising Technology Solutions market across value chain. It analyzes historical revenue data (2020–2024) and delivers forecasts through 2031, illuminating demand trends and growth drivers.
By segmenting the market by Type and by Application, the study quantifies market size, growth rates, niche opportunities, and substitution risks, and analyzes downstream customers distribution pattern.
Granular regional insights cover five major markets—North America, Europe, APAC, South America, and MEA—with in‑depth analysis of 20+ countries, detailing dominant products, competitive landscape, and downstream demand trends.
Critical competitive intelligence profiles players—revenue, margins, pricing strategies, and major customers—and dissects the top-player positioning across product lines, applications, and regions to reveal strategic strengths.
A concise Industry‑chain overview maps upstream, middlestream, and downstream distribution dynamics to identify strategic gaps and unmet demand.
Market Segmentation
By Company
Adform
Adobe
AdRoll
Amazon (AWS)
AT&T (WarnerMedia)
CAKE
Choozle
Criteo
LiveIntent
Marin Software
MediaMath
Quantcast
Singapore Telecommunications (Amobee)
Sovrn
The Search Monitor
The Trade Desk
Verizon (Verizon Media)
Verve
Segment by Type
On-Premise
Cloud-Based
Segment by Application
Ads Setting
Data Analytics
Yield Management
Others
Sales by Region
North America
United States
Canada
Mexico
Asia-Pacific
China
Japan
South Korea
India
Australia
Vietnam
Indonesia
Malaysia
Philippines
Singapore
Rest of Asia
Europe
Germany
U.K.
France
Italy
Spain
Benelux
Russia
Rest of Europe
Central and South America
Brazil
Argentina
Rest of South America
Middle East & Africa
GCC Countries
Egypt
Israel
South Africa
Rest of MEA
Chapter Outline
Chapter 1: Defines the Advertising Technology Solutions study scope, segments the market by Type and by Application, etc, highlights segment size and growth potential.
Chapter 2: Offers current market state, projects global revenue and sales to 2031, pinpointing high consumption regions and emerging market catalysts
Chapter 3: Dissects the player landscape—ranks by revenue and profitability, details Player performance by product type and evaluates concentration alongside M&A moves.
Chapter 4: Unlocks high margin product segments—compares revenue, ASP, and technology differentiators, highlighting growth niches and substitution risks
Chapter 5: Targets downstream market opportunities—evaluates market size by Application, identifies emerging use cases, and profiles leading customers by region and by Application.
Chapter 6: North America—breaks down market size by Type, by Application and country, profiles key players and assesses growth drivers and barriers.
Chapter 7: Europe—analyses regional market by Type, by Application and players, flagging drivers and barriers.
Chapter 8: Asia Pacific—quantifies market size by Type, by Application, and region/country, profiles top players, and uncovers high potential expansion areas.
Chapter 9: Central & South America—measures market size by Type, by Application, and country, profiles top players, and identifies investment opportunities and challenges.
Chapter 10: Middle East and Africa—evaluates market size by Type, by Application, and country, profiles key players, and outlines investment prospects and market hurdles
Chapter 11: Profiles players in depth—details product specs, revenue, margins; Top-tier players 2024 sales breakdowns by Product type, by Application, by region SWOT analysis, and recent strategic developments.
Chapter 12: Industry chain—analyses upstream, cost drivers, plus downstream channels.
Chapter 13: Market dynamics—explores drivers, restraints, regulatory impacts, and risk mitigation strategies.
Chapter 14: Actionable conclusions and strategic recommendations.
Why This Report:
Beyond standard market data, this analysis provides a clear profitability roadmap—empowering you to:
Allocate capital strategically to high growth regions (Chapters 6–10) and margin rich segments (Chapter 5).
Negotiate from strength with suppliers (Chapter 12) and customers (Chapter 5) using cost and demand intelligence.
Outmaneuver competitors with granular insights into their operations, margins, and strategies (Chapters 3 and 11).
Capitalize on the projected billion‑dollar opportunity with data‑driven regional and segment tactics (Chapter 12-14).
Leverage this 360° intelligence to turn market complexity into actionable competitive advantage.
1 Study Coverage
1.1 Introduction to Advertising Technology Solutions: Definition, Properties, and Key Attributes
1.2 Market Segmentation by Type
1.2.1 Global Advertising Technology Solutions Market Size by Type, 2020 VS 2024 VS 2031
1.2.2 On-Premise
1.2.3 Cloud-Based
1.3 Market Segmentation by Application
1.3.1 Global Advertising Technology Solutions Market Size by Application, 2020 VS 2024 VS 2031
1.3.2 Ads Setting
1.3.3 Data Analytics
1.3.4 Yield Management
1.3.5 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Executive Summary
2.1 Global Advertising Technology Solutions Revenue Estimates and Forecasts 2020-2031
2.2 Global Advertising Technology Solutions Revenue by Region
2.2.1 Revenue Comparison: 2020 VS 2024 VS 2031
2.2.2 Historical and Forecasted Revenue by Region (2020-2031)
2.2.3 Global Revenue Market Share by Region (2020-2031)
2.2.4 Emerging Market Focus: Growth Drivers & Investment Trends
3 Competition by Players
3.1 Global Advertising Technology Solutions Player Revenue Rankings and Profitability
3.1.1 Global Revenue (Value) by Players (2020-2025)
3.1.2 Global Key Player Revenue Ranking (2023 vs. 2024)
3.1.3 Revenue-Based Tier Segmentation (Tier 1, Tier 2, and Tier 3)
3.1.4 Gross Margin by Top Player (2020 VS 2024)
3.2 Global Advertising Technology Solutions Companies Headquarters and Service Footprint
3.3 Main Product Type Market Size by Players
3.3.1 On-Premise Market Size by Players
3.3.2 Cloud-Based Market Size by Players
3.4 Global Advertising Technology Solutions Market Concentration and Dynamics
3.4.1 Global Market Concentration (CR5 and HHI)
3.4.2 Entrant/Exit Impact Analysis
3.4.3 Strategic Moves: M&A, Expansion, R&D Investment
4 Global Product Segmentation Analysis
4.1 Global Advertising Technology Solutions Revenue Trends by Type
4.1.1 Global Historical and Forecasted Revenue by Type (2020-2031)
4.1.2 Global Revenue Market Share by Type (2020-2031)
4.2 Key Product Attributes and Differentiation
4.3 Subtype Dynamics: Growth Leaders, Profitability and Risk
4.3.1 High-Growth Niches and Adoption Drivers
4.3.2 Profitability Hotspots and Cost Drivers
4.3.3 Substitution Threats
5 Global Downstream Application Analysis
5.1 Global Advertising Technology Solutions Revenue by Application
5.1.1 Global Historical and Forecasted Revenue by Application (2020-2031)
5.1.2 Revenue Market Share by Application (2020-2031)
5.1.3 High-Growth Application Identification
5.1.4 Emerging Application Case Studies
5.2 Downstream Customer Analysis
5.2.1 Top Customers by Region
5.2.2 Top Customers by Application
6 North America
6.1 North America Market Size (2020-2031)
6.2 North America Key Players Revenue in 2024
6.3 North America Advertising Technology Solutions Market Size by Type (2020-2031)
6.4 North America Advertising Technology Solutions Market Size by Application (2020-2031)
6.5 North America Growth Accelerators and Market Barriers
6.6 North America Advertising Technology Solutions Market Size by Country
6.6.1 North America Revenue Trends by Country
6.6.2 US
6.6.3 Canada
6.6.4 Mexico
7 Europe
7.1 Europe Market Size (2020-2031)
7.2 Europe Key Players Revenue in 2024
7.3 Europe Advertising Technology Solutions Market Size by Type (2020-2031)
7.4 Europe Advertising Technology Solutions Market Size by Application (2020-2031)
7.5 Europe Growth Accelerators and Market Barriers
7.6 Europe Advertising Technology Solutions Market Size by Country
7.6.1 Europe Revenue Trends by Country
7.6.2 Germany
7.6.3 France
7.6.4 U.K.
7.6.5 Italy
7.6.6 Russia
8 Asia-Pacific
8.1 Asia-Pacific Market Size (2020-2031)
8.2 Asia-Pacific Key Players Revenue in 2024
8.3 Asia-Pacific Advertising Technology Solutions Market Size by Type (2020-2031)
8.4 Asia-Pacific Advertising Technology Solutions Market Size by Application (2020-2031)
8.5 Asia-Pacific Growth Accelerators and Market Barriers
8.6 Asia-Pacific Advertising Technology Solutions Market Size by Region
8.6.1 Asia-Pacific Revenue Trends by Region
8.7 China
8.8 Japan
8.9 South Korea
8.10 Australia
8.11 India
8.12 Southeast Asia
8.12.1 Indonesia
8.12.2 Vietnam
8.12.3 Malaysia
8.12.4 Philippines
8.12.5 Singapore
9 Central and South America
9.1 Central and South America Market Size (2020-2031)
9.2 Central and South America Key Players Revenue in 2024
9.3 Central and South America Advertising Technology Solutions Market Size by Type (2020-2031)
9.4 Central and South America Advertising Technology Solutions Market Size by Application (2020-2031)
9.5 Central and South America Investment Opportunities and Key Challenges
9.6 Central and South America Advertising Technology Solutions Market Size by Country
9.6.1 Central and South America Revenue Trends by Country (2020 VS 2024 VS 2031)
9.6.2 Brazil
9.6.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Market Size (2020-2031)
10.2 Middle East and Africa Key Players Revenue in 2024
10.3 Middle East and Africa Advertising Technology Solutions Market Size by Type (2020-2031)
10.4 Middle East and Africa Advertising Technology Solutions Market Size by Application (2020-2031)
10.5 Middle East and Africa Investment Opportunities and Key Challenges
10.6 Middle East and Africa Advertising Technology Solutions Market Size by Country
10.6.1 Middle East and Africa Revenue Trends by Country (2020 VS 2024 VS 2031)
10.6.2 GCC Countries
10.6.3 Israel
10.6.4 Egypt
10.6.5 South Africa
11 Corporate Profile
11.1 Adform
11.1.1 Adform Corporation Information
11.1.2 Adform Business Overview
11.1.3 Adform Advertising Technology Solutions Product Features and Attributes
11.1.4 Adform Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.1.5 Adform Advertising Technology Solutions Revenue by Product in 2024
11.1.6 Adform Advertising Technology Solutions Revenue by Application in 2024
11.1.7 Adform Advertising Technology Solutions Revenue by Geographic Area in 2024
11.1.8 Adform Advertising Technology Solutions SWOT Analysis
11.1.9 Adform Recent Developments
11.2 Adobe
11.2.1 Adobe Corporation Information
11.2.2 Adobe Business Overview
11.2.3 Adobe Advertising Technology Solutions Product Features and Attributes
11.2.4 Adobe Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.2.5 Adobe Advertising Technology Solutions Revenue by Product in 2024
11.2.6 Adobe Advertising Technology Solutions Revenue by Application in 2024
11.2.7 Adobe Advertising Technology Solutions Revenue by Geographic Area in 2024
11.2.8 Adobe Advertising Technology Solutions SWOT Analysis
11.2.9 Adobe Recent Developments
11.3 AdRoll
11.3.1 AdRoll Corporation Information
11.3.2 AdRoll Business Overview
11.3.3 AdRoll Advertising Technology Solutions Product Features and Attributes
11.3.4 AdRoll Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.3.5 AdRoll Advertising Technology Solutions Revenue by Product in 2024
11.3.6 AdRoll Advertising Technology Solutions Revenue by Application in 2024
11.3.7 AdRoll Advertising Technology Solutions Revenue by Geographic Area in 2024
11.3.8 AdRoll Advertising Technology Solutions SWOT Analysis
11.3.9 AdRoll Recent Developments
11.4 Amazon (AWS)
11.4.1 Amazon (AWS) Corporation Information
11.4.2 Amazon (AWS) Business Overview
11.4.3 Amazon (AWS) Advertising Technology Solutions Product Features and Attributes
11.4.4 Amazon (AWS) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.4.5 Amazon (AWS) Advertising Technology Solutions Revenue by Product in 2024
11.4.6 Amazon (AWS) Advertising Technology Solutions Revenue by Application in 2024
11.4.7 Amazon (AWS) Advertising Technology Solutions Revenue by Geographic Area in 2024
11.4.8 Amazon (AWS) Advertising Technology Solutions SWOT Analysis
11.4.9 Amazon (AWS) Recent Developments
11.5 AT&T (WarnerMedia)
11.5.1 AT&T (WarnerMedia) Corporation Information
11.5.2 AT&T (WarnerMedia) Business Overview
11.5.3 AT&T (WarnerMedia) Advertising Technology Solutions Product Features and Attributes
11.5.4 AT&T (WarnerMedia) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.5.5 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Product in 2024
11.5.6 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Application in 2024
11.5.7 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Geographic Area in 2024
11.5.8 AT&T (WarnerMedia) Advertising Technology Solutions SWOT Analysis
11.5.9 AT&T (WarnerMedia) Recent Developments
11.6 CAKE
11.6.1 CAKE Corporation Information
11.6.2 CAKE Business Overview
11.6.3 CAKE Advertising Technology Solutions Product Features and Attributes
11.6.4 CAKE Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.6.5 CAKE Recent Developments
11.7 Choozle
11.7.1 Choozle Corporation Information
11.7.2 Choozle Business Overview
11.7.3 Choozle Advertising Technology Solutions Product Features and Attributes
11.7.4 Choozle Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.7.5 Choozle Recent Developments
11.8 Criteo
11.8.1 Criteo Corporation Information
11.8.2 Criteo Business Overview
11.8.3 Criteo Advertising Technology Solutions Product Features and Attributes
11.8.4 Criteo Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.8.5 Criteo Recent Developments
11.9 Google
11.9.1 Google Corporation Information
11.9.2 Google Business Overview
11.9.3 Google Advertising Technology Solutions Product Features and Attributes
11.9.4 Google Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.9.5 Google Recent Developments
11.10 LiveIntent
11.10.1 LiveIntent Corporation Information
11.10.2 LiveIntent Business Overview
11.10.3 LiveIntent Advertising Technology Solutions Product Features and Attributes
11.10.4 LiveIntent Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.10.5 Company Ten Recent Developments
11.11 Marin Software
11.11.1 Marin Software Corporation Information
11.11.2 Marin Software Business Overview
11.11.3 Marin Software Advertising Technology Solutions Product Features and Attributes
11.11.4 Marin Software Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.11.5 Marin Software Recent Developments
11.12 MediaMath
11.12.1 MediaMath Corporation Information
11.12.2 MediaMath Business Overview
11.12.3 MediaMath Advertising Technology Solutions Product Features and Attributes
11.12.4 MediaMath Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.12.5 MediaMath Recent Developments
11.13 Quantcast
11.13.1 Quantcast Corporation Information
11.13.2 Quantcast Business Overview
11.13.3 Quantcast Advertising Technology Solutions Product Features and Attributes
11.13.4 Quantcast Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.13.5 Quantcast Recent Developments
11.14 Singapore Telecommunications (Amobee)
11.14.1 Singapore Telecommunications (Amobee) Corporation Information
11.14.2 Singapore Telecommunications (Amobee) Business Overview
11.14.3 Singapore Telecommunications (Amobee) Advertising Technology Solutions Product Features and Attributes
11.14.4 Singapore Telecommunications (Amobee) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.14.5 Singapore Telecommunications (Amobee) Recent Developments
11.15 Sovrn
11.15.1 Sovrn Corporation Information
11.15.2 Sovrn Business Overview
11.15.3 Sovrn Advertising Technology Solutions Product Features and Attributes
11.15.4 Sovrn Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.15.5 Sovrn Recent Developments
11.16 The Search Monitor
11.16.1 The Search Monitor Corporation Information
11.16.2 The Search Monitor Business Overview
11.16.3 The Search Monitor Advertising Technology Solutions Product Features and Attributes
11.16.4 The Search Monitor Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.16.5 The Search Monitor Recent Developments
11.17 The Trade Desk
11.17.1 The Trade Desk Corporation Information
11.17.2 The Trade Desk Business Overview
11.17.3 The Trade Desk Advertising Technology Solutions Product Features and Attributes
11.17.4 The Trade Desk Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.17.5 The Trade Desk Recent Developments
11.18 Verizon (Verizon Media)
11.18.1 Verizon (Verizon Media) Corporation Information
11.18.2 Verizon (Verizon Media) Business Overview
11.18.3 Verizon (Verizon Media) Advertising Technology Solutions Product Features and Attributes
11.18.4 Verizon (Verizon Media) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.18.5 Verizon (Verizon Media) Recent Developments
11.19 Verve
11.19.1 Verve Corporation Information
11.19.2 Verve Business Overview
11.19.3 Verve Advertising Technology Solutions Product Features and Attributes
11.19.4 Verve Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.19.5 Verve Recent Developments
12 Advertising Technology SolutionsIndustry Chain Analysis
12.1 Advertising Technology Solutions Industry Chain
12.2 Upstream Analysis
12.2.1 Upstream Key Suppliers
12.3 Middlestream Analysis
12.4 Downstream Sales Model and Distribution Networks
12.4.1 Sales Channels
12.4.2 Distributors
13 Advertising Technology Solutions Market Dynamics
13.1 Industry Trends and Evolution
13.2 Market Growth Drivers and Emerging Opportunities
13.3 Market Challenges, Risks, and Restraints
14 Key Findings in the Global Advertising Technology Solutions Study
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Author Details
1.1 Introduction to Advertising Technology Solutions: Definition, Properties, and Key Attributes
1.2 Market Segmentation by Type
1.2.1 Global Advertising Technology Solutions Market Size by Type, 2020 VS 2024 VS 2031
1.2.2 On-Premise
1.2.3 Cloud-Based
1.3 Market Segmentation by Application
1.3.1 Global Advertising Technology Solutions Market Size by Application, 2020 VS 2024 VS 2031
1.3.2 Ads Setting
1.3.3 Data Analytics
1.3.4 Yield Management
1.3.5 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Executive Summary
2.1 Global Advertising Technology Solutions Revenue Estimates and Forecasts 2020-2031
2.2 Global Advertising Technology Solutions Revenue by Region
2.2.1 Revenue Comparison: 2020 VS 2024 VS 2031
2.2.2 Historical and Forecasted Revenue by Region (2020-2031)
2.2.3 Global Revenue Market Share by Region (2020-2031)
2.2.4 Emerging Market Focus: Growth Drivers & Investment Trends
3 Competition by Players
3.1 Global Advertising Technology Solutions Player Revenue Rankings and Profitability
3.1.1 Global Revenue (Value) by Players (2020-2025)
3.1.2 Global Key Player Revenue Ranking (2023 vs. 2024)
3.1.3 Revenue-Based Tier Segmentation (Tier 1, Tier 2, and Tier 3)
3.1.4 Gross Margin by Top Player (2020 VS 2024)
3.2 Global Advertising Technology Solutions Companies Headquarters and Service Footprint
3.3 Main Product Type Market Size by Players
3.3.1 On-Premise Market Size by Players
3.3.2 Cloud-Based Market Size by Players
3.4 Global Advertising Technology Solutions Market Concentration and Dynamics
3.4.1 Global Market Concentration (CR5 and HHI)
3.4.2 Entrant/Exit Impact Analysis
3.4.3 Strategic Moves: M&A, Expansion, R&D Investment
4 Global Product Segmentation Analysis
4.1 Global Advertising Technology Solutions Revenue Trends by Type
4.1.1 Global Historical and Forecasted Revenue by Type (2020-2031)
4.1.2 Global Revenue Market Share by Type (2020-2031)
4.2 Key Product Attributes and Differentiation
4.3 Subtype Dynamics: Growth Leaders, Profitability and Risk
4.3.1 High-Growth Niches and Adoption Drivers
4.3.2 Profitability Hotspots and Cost Drivers
4.3.3 Substitution Threats
5 Global Downstream Application Analysis
5.1 Global Advertising Technology Solutions Revenue by Application
5.1.1 Global Historical and Forecasted Revenue by Application (2020-2031)
5.1.2 Revenue Market Share by Application (2020-2031)
5.1.3 High-Growth Application Identification
5.1.4 Emerging Application Case Studies
5.2 Downstream Customer Analysis
5.2.1 Top Customers by Region
5.2.2 Top Customers by Application
6 North America
6.1 North America Market Size (2020-2031)
6.2 North America Key Players Revenue in 2024
6.3 North America Advertising Technology Solutions Market Size by Type (2020-2031)
6.4 North America Advertising Technology Solutions Market Size by Application (2020-2031)
6.5 North America Growth Accelerators and Market Barriers
6.6 North America Advertising Technology Solutions Market Size by Country
6.6.1 North America Revenue Trends by Country
6.6.2 US
6.6.3 Canada
6.6.4 Mexico
7 Europe
7.1 Europe Market Size (2020-2031)
7.2 Europe Key Players Revenue in 2024
7.3 Europe Advertising Technology Solutions Market Size by Type (2020-2031)
7.4 Europe Advertising Technology Solutions Market Size by Application (2020-2031)
7.5 Europe Growth Accelerators and Market Barriers
7.6 Europe Advertising Technology Solutions Market Size by Country
7.6.1 Europe Revenue Trends by Country
7.6.2 Germany
7.6.3 France
7.6.4 U.K.
7.6.5 Italy
7.6.6 Russia
8 Asia-Pacific
8.1 Asia-Pacific Market Size (2020-2031)
8.2 Asia-Pacific Key Players Revenue in 2024
8.3 Asia-Pacific Advertising Technology Solutions Market Size by Type (2020-2031)
8.4 Asia-Pacific Advertising Technology Solutions Market Size by Application (2020-2031)
8.5 Asia-Pacific Growth Accelerators and Market Barriers
8.6 Asia-Pacific Advertising Technology Solutions Market Size by Region
8.6.1 Asia-Pacific Revenue Trends by Region
8.7 China
8.8 Japan
8.9 South Korea
8.10 Australia
8.11 India
8.12 Southeast Asia
8.12.1 Indonesia
8.12.2 Vietnam
8.12.3 Malaysia
8.12.4 Philippines
8.12.5 Singapore
9 Central and South America
9.1 Central and South America Market Size (2020-2031)
9.2 Central and South America Key Players Revenue in 2024
9.3 Central and South America Advertising Technology Solutions Market Size by Type (2020-2031)
9.4 Central and South America Advertising Technology Solutions Market Size by Application (2020-2031)
9.5 Central and South America Investment Opportunities and Key Challenges
9.6 Central and South America Advertising Technology Solutions Market Size by Country
9.6.1 Central and South America Revenue Trends by Country (2020 VS 2024 VS 2031)
9.6.2 Brazil
9.6.3 Argentina
10 Middle East and Africa
10.1 Middle East and Africa Market Size (2020-2031)
10.2 Middle East and Africa Key Players Revenue in 2024
10.3 Middle East and Africa Advertising Technology Solutions Market Size by Type (2020-2031)
10.4 Middle East and Africa Advertising Technology Solutions Market Size by Application (2020-2031)
10.5 Middle East and Africa Investment Opportunities and Key Challenges
10.6 Middle East and Africa Advertising Technology Solutions Market Size by Country
10.6.1 Middle East and Africa Revenue Trends by Country (2020 VS 2024 VS 2031)
10.6.2 GCC Countries
10.6.3 Israel
10.6.4 Egypt
10.6.5 South Africa
11 Corporate Profile
11.1 Adform
11.1.1 Adform Corporation Information
11.1.2 Adform Business Overview
11.1.3 Adform Advertising Technology Solutions Product Features and Attributes
11.1.4 Adform Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.1.5 Adform Advertising Technology Solutions Revenue by Product in 2024
11.1.6 Adform Advertising Technology Solutions Revenue by Application in 2024
11.1.7 Adform Advertising Technology Solutions Revenue by Geographic Area in 2024
11.1.8 Adform Advertising Technology Solutions SWOT Analysis
11.1.9 Adform Recent Developments
11.2 Adobe
11.2.1 Adobe Corporation Information
11.2.2 Adobe Business Overview
11.2.3 Adobe Advertising Technology Solutions Product Features and Attributes
11.2.4 Adobe Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.2.5 Adobe Advertising Technology Solutions Revenue by Product in 2024
11.2.6 Adobe Advertising Technology Solutions Revenue by Application in 2024
11.2.7 Adobe Advertising Technology Solutions Revenue by Geographic Area in 2024
11.2.8 Adobe Advertising Technology Solutions SWOT Analysis
11.2.9 Adobe Recent Developments
11.3 AdRoll
11.3.1 AdRoll Corporation Information
11.3.2 AdRoll Business Overview
11.3.3 AdRoll Advertising Technology Solutions Product Features and Attributes
11.3.4 AdRoll Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.3.5 AdRoll Advertising Technology Solutions Revenue by Product in 2024
11.3.6 AdRoll Advertising Technology Solutions Revenue by Application in 2024
11.3.7 AdRoll Advertising Technology Solutions Revenue by Geographic Area in 2024
11.3.8 AdRoll Advertising Technology Solutions SWOT Analysis
11.3.9 AdRoll Recent Developments
11.4 Amazon (AWS)
11.4.1 Amazon (AWS) Corporation Information
11.4.2 Amazon (AWS) Business Overview
11.4.3 Amazon (AWS) Advertising Technology Solutions Product Features and Attributes
11.4.4 Amazon (AWS) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.4.5 Amazon (AWS) Advertising Technology Solutions Revenue by Product in 2024
11.4.6 Amazon (AWS) Advertising Technology Solutions Revenue by Application in 2024
11.4.7 Amazon (AWS) Advertising Technology Solutions Revenue by Geographic Area in 2024
11.4.8 Amazon (AWS) Advertising Technology Solutions SWOT Analysis
11.4.9 Amazon (AWS) Recent Developments
11.5 AT&T (WarnerMedia)
11.5.1 AT&T (WarnerMedia) Corporation Information
11.5.2 AT&T (WarnerMedia) Business Overview
11.5.3 AT&T (WarnerMedia) Advertising Technology Solutions Product Features and Attributes
11.5.4 AT&T (WarnerMedia) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.5.5 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Product in 2024
11.5.6 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Application in 2024
11.5.7 AT&T (WarnerMedia) Advertising Technology Solutions Revenue by Geographic Area in 2024
11.5.8 AT&T (WarnerMedia) Advertising Technology Solutions SWOT Analysis
11.5.9 AT&T (WarnerMedia) Recent Developments
11.6 CAKE
11.6.1 CAKE Corporation Information
11.6.2 CAKE Business Overview
11.6.3 CAKE Advertising Technology Solutions Product Features and Attributes
11.6.4 CAKE Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.6.5 CAKE Recent Developments
11.7 Choozle
11.7.1 Choozle Corporation Information
11.7.2 Choozle Business Overview
11.7.3 Choozle Advertising Technology Solutions Product Features and Attributes
11.7.4 Choozle Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.7.5 Choozle Recent Developments
11.8 Criteo
11.8.1 Criteo Corporation Information
11.8.2 Criteo Business Overview
11.8.3 Criteo Advertising Technology Solutions Product Features and Attributes
11.8.4 Criteo Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.8.5 Criteo Recent Developments
11.9 Google
11.9.1 Google Corporation Information
11.9.2 Google Business Overview
11.9.3 Google Advertising Technology Solutions Product Features and Attributes
11.9.4 Google Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.9.5 Google Recent Developments
11.10 LiveIntent
11.10.1 LiveIntent Corporation Information
11.10.2 LiveIntent Business Overview
11.10.3 LiveIntent Advertising Technology Solutions Product Features and Attributes
11.10.4 LiveIntent Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.10.5 Company Ten Recent Developments
11.11 Marin Software
11.11.1 Marin Software Corporation Information
11.11.2 Marin Software Business Overview
11.11.3 Marin Software Advertising Technology Solutions Product Features and Attributes
11.11.4 Marin Software Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.11.5 Marin Software Recent Developments
11.12 MediaMath
11.12.1 MediaMath Corporation Information
11.12.2 MediaMath Business Overview
11.12.3 MediaMath Advertising Technology Solutions Product Features and Attributes
11.12.4 MediaMath Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.12.5 MediaMath Recent Developments
11.13 Quantcast
11.13.1 Quantcast Corporation Information
11.13.2 Quantcast Business Overview
11.13.3 Quantcast Advertising Technology Solutions Product Features and Attributes
11.13.4 Quantcast Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.13.5 Quantcast Recent Developments
11.14 Singapore Telecommunications (Amobee)
11.14.1 Singapore Telecommunications (Amobee) Corporation Information
11.14.2 Singapore Telecommunications (Amobee) Business Overview
11.14.3 Singapore Telecommunications (Amobee) Advertising Technology Solutions Product Features and Attributes
11.14.4 Singapore Telecommunications (Amobee) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.14.5 Singapore Telecommunications (Amobee) Recent Developments
11.15 Sovrn
11.15.1 Sovrn Corporation Information
11.15.2 Sovrn Business Overview
11.15.3 Sovrn Advertising Technology Solutions Product Features and Attributes
11.15.4 Sovrn Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.15.5 Sovrn Recent Developments
11.16 The Search Monitor
11.16.1 The Search Monitor Corporation Information
11.16.2 The Search Monitor Business Overview
11.16.3 The Search Monitor Advertising Technology Solutions Product Features and Attributes
11.16.4 The Search Monitor Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.16.5 The Search Monitor Recent Developments
11.17 The Trade Desk
11.17.1 The Trade Desk Corporation Information
11.17.2 The Trade Desk Business Overview
11.17.3 The Trade Desk Advertising Technology Solutions Product Features and Attributes
11.17.4 The Trade Desk Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.17.5 The Trade Desk Recent Developments
11.18 Verizon (Verizon Media)
11.18.1 Verizon (Verizon Media) Corporation Information
11.18.2 Verizon (Verizon Media) Business Overview
11.18.3 Verizon (Verizon Media) Advertising Technology Solutions Product Features and Attributes
11.18.4 Verizon (Verizon Media) Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.18.5 Verizon (Verizon Media) Recent Developments
11.19 Verve
11.19.1 Verve Corporation Information
11.19.2 Verve Business Overview
11.19.3 Verve Advertising Technology Solutions Product Features and Attributes
11.19.4 Verve Advertising Technology Solutions Revenue and Gross Margin (2020-2025)
11.19.5 Verve Recent Developments
12 Advertising Technology SolutionsIndustry Chain Analysis
12.1 Advertising Technology Solutions Industry Chain
12.2 Upstream Analysis
12.2.1 Upstream Key Suppliers
12.3 Middlestream Analysis
12.4 Downstream Sales Model and Distribution Networks
12.4.1 Sales Channels
12.4.2 Distributors
13 Advertising Technology Solutions Market Dynamics
13.1 Industry Trends and Evolution
13.2 Market Growth Drivers and Emerging Opportunities
13.3 Market Challenges, Risks, and Restraints
14 Key Findings in the Global Advertising Technology Solutions Study
15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
15.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Author Details
List of Tables
Table 1. Global Advertising Technology Solutions Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Table 2. Global Advertising Technology Solutions Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Table 3. Global Advertising Technology Solutions Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 4. Global Advertising Technology Solutions Revenue by Region (2020-2025) & (US$ Million)
Table 5. Global Advertising Technology Solutions Revenue by Region (2026-2031) & (US$ Million)
Table 6. Emerging Market Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 7. Global Advertising Technology Solutions Revenue by Players (2020-2025) & (US$ Million)
Table 8. Global Advertising Technology Solutions Revenue Market Share by Players (2020-2025)
Table 9. Global Key Players’Ranking Shift (2023 vs. 2024) (Based on Revenue)
Table 10. Global Advertising Technology Solutions by Player Tier (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Advertising Technology Solutions as of 2024)
Table 11. Global Advertising Technology Solutions Average Gross Margin (%) by Player (2020 VS 2024)
Table 12. Global Advertising Technology Solutions Companies Headquarters
Table 13. Global Advertising Technology Solutions Market Concentration Ratio (CR5 and HHI)
Table 14. Key Market Entrant/Exit (2020-2024) – Drivers & Impact Analysis
Table 15. Key Mergers & Acquisitions, Expansion Plans, R&D Investment
Table 16. Global Advertising Technology Solutions Revenue by Type (2020-2025) & (US$ Million)
Table 17. Global Advertising Technology Solutions Revenue by Type (2026-2031) & (US$ Million)
Table 18. Key Product Attributes and Differentiation
Table 19. Global Advertising Technology Solutions Revenue by Application (2020-2025) & (US$ Million)
Table 20. Global Advertising Technology Solutions Revenue by Application (2026-2031) & (US$ Million)
Table 21. Advertising Technology Solutions High-Growth Sectors Demand CAGR (2024-2031)
Table 22. Top Customers by Region
Table 23. Top Customers by Application
Table 24. North America Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 25. North America Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 26. Europe Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 27. Europe Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 28. Asia-Pacific Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 29. Asia-Pacific Advertising Technology Solutions Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 30. Central and South America Advertising Technology Solutions Investment Opportunities and Key Challenges
Table 31. Central and South America Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 32. Middle East and Africa Advertising Technology Solutions Investment Opportunities and Key Challenges
Table 33. Middle East and Africa Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 34. Adform Corporation Information
Table 35. Adform Description and Major Businesses
Table 36. Adform Product Features and Attributes
Table 37. Adform Revenue (US$ Million) and Gross Margin (2020-2025)
Table 38. Adform Revenue Proportion by Product in 2024
Table 39. Adform Revenue Proportion by Application in 2024
Table 40. Adform Revenue Proportion by Geographic Area in 2024
Table 41. Adform Advertising Technology Solutions SWOT Analysis
Table 42. Adform Recent Developments
Table 43. Adobe Corporation Information
Table 44. Adobe Description and Major Businesses
Table 45. Adobe Product Features and Attributes
Table 46. Adobe Revenue (US$ Million) and Gross Margin (2020-2025)
Table 47. Adobe Revenue Proportion by Product in 2024
Table 48. Adobe Revenue Proportion by Application in 2024
Table 49. Adobe Revenue Proportion by Geographic Area in 2024
Table 50. Adobe Advertising Technology Solutions SWOT Analysis
Table 51. Adobe Recent Developments
Table 52. AdRoll Corporation Information
Table 53. AdRoll Description and Major Businesses
Table 54. AdRoll Product Features and Attributes
Table 55. AdRoll Revenue (US$ Million) and Gross Margin (2020-2025)
Table 56. AdRoll Revenue Proportion by Product in 2024
Table 57. AdRoll Revenue Proportion by Application in 2024
Table 58. AdRoll Revenue Proportion by Geographic Area in 2024
Table 59. AdRoll Advertising Technology Solutions SWOT Analysis
Table 60. AdRoll Recent Developments
Table 61. Amazon (AWS) Corporation Information
Table 62. Amazon (AWS) Description and Major Businesses
Table 63. Amazon (AWS) Product Features and Attributes
Table 64. Amazon (AWS) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 65. Amazon (AWS) Revenue Proportion by Product in 2024
Table 66. Amazon (AWS) Revenue Proportion by Application in 2024
Table 67. Amazon (AWS) Revenue Proportion by Geographic Area in 2024
Table 68. Amazon (AWS) Advertising Technology Solutions SWOT Analysis
Table 69. Amazon (AWS) Recent Developments
Table 70. AT&T (WarnerMedia) Corporation Information
Table 71. AT&T (WarnerMedia) Description and Major Businesses
Table 72. AT&T (WarnerMedia) Product Features and Attributes
Table 73. AT&T (WarnerMedia) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 74. AT&T (WarnerMedia) Revenue Proportion by Product in 2024
Table 75. AT&T (WarnerMedia) Revenue Proportion by Application in 2024
Table 76. AT&T (WarnerMedia) Revenue Proportion by Geographic Area in 2024
Table 77. AT&T (WarnerMedia) Advertising Technology Solutions SWOT Analysis
Table 78. AT&T (WarnerMedia) Recent Developments
Table 79. CAKE Corporation Information
Table 80. CAKE Description and Major Businesses
Table 81. CAKE Product Features and Attributes
Table 82. CAKE Revenue (US$ Million) and Gross Margin (2020-2025)
Table 83. CAKE Recent Developments
Table 84. Choozle Corporation Information
Table 85. Choozle Description and Major Businesses
Table 86. Choozle Product Features and Attributes
Table 87. Choozle Revenue (US$ Million) and Gross Margin (2020-2025)
Table 88. Choozle Recent Developments
Table 89. Criteo Corporation Information
Table 90. Criteo Description and Major Businesses
Table 91. Criteo Product Features and Attributes
Table 92. Criteo Revenue (US$ Million) and Gross Margin (2020-2025)
Table 93. Criteo Recent Developments
Table 94. Google Corporation Information
Table 95. Google Description and Major Businesses
Table 96. Google Product Features and Attributes
Table 97. Google Revenue (US$ Million) and Gross Margin (2020-2025)
Table 98. Google Recent Developments
Table 99. LiveIntent Corporation Information
Table 100. LiveIntent Description and Major Businesses
Table 101. LiveIntent Product Features and Attributes
Table 102. LiveIntent Revenue (US$ Million) and Gross Margin (2020-2025)
Table 103. LiveIntent Recent Developments
Table 104. Marin Software Corporation Information
Table 105. Marin Software Description and Major Businesses
Table 106. Marin Software Product Features and Attributes
Table 107. Marin Software Revenue (US$ Million) and Gross Margin (2020-2025)
Table 108. Marin Software Recent Developments
Table 109. MediaMath Corporation Information
Table 110. MediaMath Description and Major Businesses
Table 111. MediaMath Product Features and Attributes
Table 112. MediaMath Revenue (US$ Million) and Gross Margin (2020-2025)
Table 113. MediaMath Recent Developments
Table 114. Quantcast Corporation Information
Table 115. Quantcast Description and Major Businesses
Table 116. Quantcast Product Features and Attributes
Table 117. Quantcast Revenue (US$ Million) and Gross Margin (2020-2025)
Table 118. Quantcast Recent Developments
Table 119. Singapore Telecommunications (Amobee) Corporation Information
Table 120. Singapore Telecommunications (Amobee) Description and Major Businesses
Table 121. Singapore Telecommunications (Amobee) Product Features and Attributes
Table 122. Singapore Telecommunications (Amobee) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 123. Singapore Telecommunications (Amobee) Recent Developments
Table 124. Sovrn Corporation Information
Table 125. Sovrn Description and Major Businesses
Table 126. Sovrn Product Features and Attributes
Table 127. Sovrn Revenue (US$ Million) and Gross Margin (2020-2025)
Table 128. Sovrn Recent Developments
Table 129. The Search Monitor Corporation Information
Table 130. The Search Monitor Description and Major Businesses
Table 131. The Search Monitor Product Features and Attributes
Table 132. The Search Monitor Revenue (US$ Million) and Gross Margin (2020-2025)
Table 133. The Search Monitor Recent Developments
Table 134. The Trade Desk Corporation Information
Table 135. The Trade Desk Description and Major Businesses
Table 136. The Trade Desk Product Features and Attributes
Table 137. The Trade Desk Revenue (US$ Million) and Gross Margin (2020-2025)
Table 138. The Trade Desk Recent Developments
Table 139. Verizon (Verizon Media) Corporation Information
Table 140. Verizon (Verizon Media) Description and Major Businesses
Table 141. Verizon (Verizon Media) Product Features and Attributes
Table 142. Verizon (Verizon Media) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 143. Verizon (Verizon Media) Recent Developments
Table 144. Verve Corporation Information
Table 145. Verve Description and Major Businesses
Table 146. Verve Product Features and Attributes
Table 147. Verve Revenue (US$ Million) and Gross Margin (2020-2025)
Table 148. Verve Recent Developments
Table 149. Raw Materials Key Suppliers
Table 150. Distributors List
Table 151. Market Trends and Market Evolution
Table 152. Market Drivers and Opportunities
Table 153. Market Challenges, Risks, and Restraints
Table 154. Research Programs/Design for This Report
Table 155. Key Data Information from Secondary Sources
Table 156. Key Data Information from Primary Sources
List of Figures
Figure 1. Advertising Technology Solutions Product Picture
Figure 2. Global Advertising Technology Solutions Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Figure 3. On-Premise Product Picture
Figure 4. Cloud-Based Product Picture
Figure 5. Global Advertising Technology Solutions Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Figure 6. Ads Setting
Figure 7. Data Analytics
Figure 8. Yield Management
Figure 9. Others
Figure 10. Advertising Technology Solutions Report Years Considered
Figure 11. Global Advertising Technology Solutions Revenue, (US$ Million), 2020 VS 2024 VS 2031
Figure 12. Global Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 13. Global Advertising Technology Solutions Revenue (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Figure 14. Global Advertising Technology Solutions Revenue Market Share by Region (2020-2031)
Figure 15. Global Advertising Technology Solutions Revenue Market Share Ranking (2024)
Figure 16. Tier Distribution by Revenue Contribution (2020 VS 2024)
Figure 17. On-Premise Revenue Market Share by Player in 2024
Figure 18. Cloud-Based Revenue Market Share by Player in 2024
Figure 19. Global Advertising Technology Solutions Revenue Market Share by Type (2020-2031)
Figure 20. Global Advertising Technology Solutions Revenue Market Share by Application (2020-2031)
Figure 21. North America Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 22. North America Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 23. North America Advertising Technology Solutions Revenue (US$ Million) by Type (2020 - 2031)
Figure 24. North America Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 25. US Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 26. Canada Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 27. Mexico Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 28. Europe Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 29. Europe Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 30. Europe Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 31. Europe Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 32. Germany Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 33. France Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 34. U.K. Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 35. Italy Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 36. Russia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 37. Asia-Pacific Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 38. Asia-Pacific Top 8 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 39. Asia-Pacific Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 40. Asia-Pacific Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 41. Indonesia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 42. Japan Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 43. South Korea Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 44. Australia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 45. India Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 46. Indonesia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 47. Vietnam Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 48. Malaysia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 49. Philippines Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 50. Singapore Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 51. Central and South America Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 52. Central and South America Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 53. Central and South America Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 54. Central and South America Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 55. Brazil Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 56. Argentina Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 57. Middle East and Africa Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 58. Middle East and Africa Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 59. South America Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 60. Middle East and Africa Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 61. GCC Countries Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 62. Israel Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 63. Egypt Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 64. South Africa Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 65. Advertising Technology Solutions Industry Chain Mapping
Figure 66. Channels of Distribution (Direct Vs Distribution)
Figure 67. Bottom-up and Top-down Approaches for This Report
Figure 68. Data Triangulation
Figure 69. Key Executives Interviewed
Table 1. Global Advertising Technology Solutions Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Table 2. Global Advertising Technology Solutions Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Table 3. Global Advertising Technology Solutions Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 4. Global Advertising Technology Solutions Revenue by Region (2020-2025) & (US$ Million)
Table 5. Global Advertising Technology Solutions Revenue by Region (2026-2031) & (US$ Million)
Table 6. Emerging Market Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 7. Global Advertising Technology Solutions Revenue by Players (2020-2025) & (US$ Million)
Table 8. Global Advertising Technology Solutions Revenue Market Share by Players (2020-2025)
Table 9. Global Key Players’Ranking Shift (2023 vs. 2024) (Based on Revenue)
Table 10. Global Advertising Technology Solutions by Player Tier (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Advertising Technology Solutions as of 2024)
Table 11. Global Advertising Technology Solutions Average Gross Margin (%) by Player (2020 VS 2024)
Table 12. Global Advertising Technology Solutions Companies Headquarters
Table 13. Global Advertising Technology Solutions Market Concentration Ratio (CR5 and HHI)
Table 14. Key Market Entrant/Exit (2020-2024) – Drivers & Impact Analysis
Table 15. Key Mergers & Acquisitions, Expansion Plans, R&D Investment
Table 16. Global Advertising Technology Solutions Revenue by Type (2020-2025) & (US$ Million)
Table 17. Global Advertising Technology Solutions Revenue by Type (2026-2031) & (US$ Million)
Table 18. Key Product Attributes and Differentiation
Table 19. Global Advertising Technology Solutions Revenue by Application (2020-2025) & (US$ Million)
Table 20. Global Advertising Technology Solutions Revenue by Application (2026-2031) & (US$ Million)
Table 21. Advertising Technology Solutions High-Growth Sectors Demand CAGR (2024-2031)
Table 22. Top Customers by Region
Table 23. Top Customers by Application
Table 24. North America Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 25. North America Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 26. Europe Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 27. Europe Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country: 2020 VS 2024 VS 2031 (US$ Million)
Table 28. Asia-Pacific Advertising Technology Solutions Growth Accelerators and Market Barriers
Table 29. Asia-Pacific Advertising Technology Solutions Revenue Grow Rate (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Table 30. Central and South America Advertising Technology Solutions Investment Opportunities and Key Challenges
Table 31. Central and South America Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 32. Middle East and Africa Advertising Technology Solutions Investment Opportunities and Key Challenges
Table 33. Middle East and Africa Advertising Technology Solutions Revenue Grow Rate (CAGR) by Country (2020 VS 2024 VS 2031) (US$ Million)
Table 34. Adform Corporation Information
Table 35. Adform Description and Major Businesses
Table 36. Adform Product Features and Attributes
Table 37. Adform Revenue (US$ Million) and Gross Margin (2020-2025)
Table 38. Adform Revenue Proportion by Product in 2024
Table 39. Adform Revenue Proportion by Application in 2024
Table 40. Adform Revenue Proportion by Geographic Area in 2024
Table 41. Adform Advertising Technology Solutions SWOT Analysis
Table 42. Adform Recent Developments
Table 43. Adobe Corporation Information
Table 44. Adobe Description and Major Businesses
Table 45. Adobe Product Features and Attributes
Table 46. Adobe Revenue (US$ Million) and Gross Margin (2020-2025)
Table 47. Adobe Revenue Proportion by Product in 2024
Table 48. Adobe Revenue Proportion by Application in 2024
Table 49. Adobe Revenue Proportion by Geographic Area in 2024
Table 50. Adobe Advertising Technology Solutions SWOT Analysis
Table 51. Adobe Recent Developments
Table 52. AdRoll Corporation Information
Table 53. AdRoll Description and Major Businesses
Table 54. AdRoll Product Features and Attributes
Table 55. AdRoll Revenue (US$ Million) and Gross Margin (2020-2025)
Table 56. AdRoll Revenue Proportion by Product in 2024
Table 57. AdRoll Revenue Proportion by Application in 2024
Table 58. AdRoll Revenue Proportion by Geographic Area in 2024
Table 59. AdRoll Advertising Technology Solutions SWOT Analysis
Table 60. AdRoll Recent Developments
Table 61. Amazon (AWS) Corporation Information
Table 62. Amazon (AWS) Description and Major Businesses
Table 63. Amazon (AWS) Product Features and Attributes
Table 64. Amazon (AWS) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 65. Amazon (AWS) Revenue Proportion by Product in 2024
Table 66. Amazon (AWS) Revenue Proportion by Application in 2024
Table 67. Amazon (AWS) Revenue Proportion by Geographic Area in 2024
Table 68. Amazon (AWS) Advertising Technology Solutions SWOT Analysis
Table 69. Amazon (AWS) Recent Developments
Table 70. AT&T (WarnerMedia) Corporation Information
Table 71. AT&T (WarnerMedia) Description and Major Businesses
Table 72. AT&T (WarnerMedia) Product Features and Attributes
Table 73. AT&T (WarnerMedia) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 74. AT&T (WarnerMedia) Revenue Proportion by Product in 2024
Table 75. AT&T (WarnerMedia) Revenue Proportion by Application in 2024
Table 76. AT&T (WarnerMedia) Revenue Proportion by Geographic Area in 2024
Table 77. AT&T (WarnerMedia) Advertising Technology Solutions SWOT Analysis
Table 78. AT&T (WarnerMedia) Recent Developments
Table 79. CAKE Corporation Information
Table 80. CAKE Description and Major Businesses
Table 81. CAKE Product Features and Attributes
Table 82. CAKE Revenue (US$ Million) and Gross Margin (2020-2025)
Table 83. CAKE Recent Developments
Table 84. Choozle Corporation Information
Table 85. Choozle Description and Major Businesses
Table 86. Choozle Product Features and Attributes
Table 87. Choozle Revenue (US$ Million) and Gross Margin (2020-2025)
Table 88. Choozle Recent Developments
Table 89. Criteo Corporation Information
Table 90. Criteo Description and Major Businesses
Table 91. Criteo Product Features and Attributes
Table 92. Criteo Revenue (US$ Million) and Gross Margin (2020-2025)
Table 93. Criteo Recent Developments
Table 94. Google Corporation Information
Table 95. Google Description and Major Businesses
Table 96. Google Product Features and Attributes
Table 97. Google Revenue (US$ Million) and Gross Margin (2020-2025)
Table 98. Google Recent Developments
Table 99. LiveIntent Corporation Information
Table 100. LiveIntent Description and Major Businesses
Table 101. LiveIntent Product Features and Attributes
Table 102. LiveIntent Revenue (US$ Million) and Gross Margin (2020-2025)
Table 103. LiveIntent Recent Developments
Table 104. Marin Software Corporation Information
Table 105. Marin Software Description and Major Businesses
Table 106. Marin Software Product Features and Attributes
Table 107. Marin Software Revenue (US$ Million) and Gross Margin (2020-2025)
Table 108. Marin Software Recent Developments
Table 109. MediaMath Corporation Information
Table 110. MediaMath Description and Major Businesses
Table 111. MediaMath Product Features and Attributes
Table 112. MediaMath Revenue (US$ Million) and Gross Margin (2020-2025)
Table 113. MediaMath Recent Developments
Table 114. Quantcast Corporation Information
Table 115. Quantcast Description and Major Businesses
Table 116. Quantcast Product Features and Attributes
Table 117. Quantcast Revenue (US$ Million) and Gross Margin (2020-2025)
Table 118. Quantcast Recent Developments
Table 119. Singapore Telecommunications (Amobee) Corporation Information
Table 120. Singapore Telecommunications (Amobee) Description and Major Businesses
Table 121. Singapore Telecommunications (Amobee) Product Features and Attributes
Table 122. Singapore Telecommunications (Amobee) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 123. Singapore Telecommunications (Amobee) Recent Developments
Table 124. Sovrn Corporation Information
Table 125. Sovrn Description and Major Businesses
Table 126. Sovrn Product Features and Attributes
Table 127. Sovrn Revenue (US$ Million) and Gross Margin (2020-2025)
Table 128. Sovrn Recent Developments
Table 129. The Search Monitor Corporation Information
Table 130. The Search Monitor Description and Major Businesses
Table 131. The Search Monitor Product Features and Attributes
Table 132. The Search Monitor Revenue (US$ Million) and Gross Margin (2020-2025)
Table 133. The Search Monitor Recent Developments
Table 134. The Trade Desk Corporation Information
Table 135. The Trade Desk Description and Major Businesses
Table 136. The Trade Desk Product Features and Attributes
Table 137. The Trade Desk Revenue (US$ Million) and Gross Margin (2020-2025)
Table 138. The Trade Desk Recent Developments
Table 139. Verizon (Verizon Media) Corporation Information
Table 140. Verizon (Verizon Media) Description and Major Businesses
Table 141. Verizon (Verizon Media) Product Features and Attributes
Table 142. Verizon (Verizon Media) Revenue (US$ Million) and Gross Margin (2020-2025)
Table 143. Verizon (Verizon Media) Recent Developments
Table 144. Verve Corporation Information
Table 145. Verve Description and Major Businesses
Table 146. Verve Product Features and Attributes
Table 147. Verve Revenue (US$ Million) and Gross Margin (2020-2025)
Table 148. Verve Recent Developments
Table 149. Raw Materials Key Suppliers
Table 150. Distributors List
Table 151. Market Trends and Market Evolution
Table 152. Market Drivers and Opportunities
Table 153. Market Challenges, Risks, and Restraints
Table 154. Research Programs/Design for This Report
Table 155. Key Data Information from Secondary Sources
Table 156. Key Data Information from Primary Sources
List of Figures
Figure 1. Advertising Technology Solutions Product Picture
Figure 2. Global Advertising Technology Solutions Market Size Growth Rate by Type, 2020 VS 2024 VS 2031 (US$ Million)
Figure 3. On-Premise Product Picture
Figure 4. Cloud-Based Product Picture
Figure 5. Global Advertising Technology Solutions Market Size Growth Rate by Application, 2020 VS 2024 VS 2031 (US$ Million)
Figure 6. Ads Setting
Figure 7. Data Analytics
Figure 8. Yield Management
Figure 9. Others
Figure 10. Advertising Technology Solutions Report Years Considered
Figure 11. Global Advertising Technology Solutions Revenue, (US$ Million), 2020 VS 2024 VS 2031
Figure 12. Global Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 13. Global Advertising Technology Solutions Revenue (CAGR) by Region: 2020 VS 2024 VS 2031 (US$ Million)
Figure 14. Global Advertising Technology Solutions Revenue Market Share by Region (2020-2031)
Figure 15. Global Advertising Technology Solutions Revenue Market Share Ranking (2024)
Figure 16. Tier Distribution by Revenue Contribution (2020 VS 2024)
Figure 17. On-Premise Revenue Market Share by Player in 2024
Figure 18. Cloud-Based Revenue Market Share by Player in 2024
Figure 19. Global Advertising Technology Solutions Revenue Market Share by Type (2020-2031)
Figure 20. Global Advertising Technology Solutions Revenue Market Share by Application (2020-2031)
Figure 21. North America Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 22. North America Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 23. North America Advertising Technology Solutions Revenue (US$ Million) by Type (2020 - 2031)
Figure 24. North America Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 25. US Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 26. Canada Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 27. Mexico Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 28. Europe Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 29. Europe Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 30. Europe Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 31. Europe Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 32. Germany Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 33. France Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 34. U.K. Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 35. Italy Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 36. Russia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 37. Asia-Pacific Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 38. Asia-Pacific Top 8 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 39. Asia-Pacific Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 40. Asia-Pacific Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 41. Indonesia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 42. Japan Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 43. South Korea Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 44. Australia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 45. India Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 46. Indonesia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 47. Vietnam Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 48. Malaysia Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 49. Philippines Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 50. Singapore Advertising Technology Solutions Revenue (2020-2031) & (US$ Million)
Figure 51. Central and South America Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 52. Central and South America Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 53. Central and South America Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 54. Central and South America Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 55. Brazil Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 56. Argentina Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 57. Middle East and Africa Advertising Technology Solutions Revenue YoY (2020-2031) & (US$ Million)
Figure 58. Middle East and Africa Top 5 Players Advertising Technology Solutions Revenue (US$ Million) in 2024
Figure 59. South America Advertising Technology Solutions Revenue (US$ Million) by Type (2020-2031)
Figure 60. Middle East and Africa Advertising Technology Solutions Revenue (US$ Million) by Application (2020-2031)
Figure 61. GCC Countries Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 62. Israel Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 63. Egypt Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 64. South Africa Advertising Technology Solutions Revenue (2020-2025) & (US$ Million)
Figure 65. Advertising Technology Solutions Industry Chain Mapping
Figure 66. Channels of Distribution (Direct Vs Distribution)
Figure 67. Bottom-up and Top-down Approaches for This Report
Figure 68. Data Triangulation
Figure 69. Key Executives Interviewed
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